Mastering Social Media, Mobile Marketing and Digital Strategy

Mastering Social Media, Mobile Marketing and Digital Strategy 

Mastering Social Media, Mobile Marketing, and Digital Strategy provides comprehensive skills in leveraging key digital channels for audience engagement and strategic growth. The benefit lies in becoming a versatile digital marketer capable of maximizing brand reach, driving conversions, and staying ahead in the dynamic digital landscape. 

Course Content

Mastering Social Media, Mobile Marketing and Digital Strategy

Course Introduction 

   Introduction to Social Media Marketing

       Advanced Social Media   Strategies

         Mobile Marketing Fundamentals

 Social Media Analytics and Measurement

  Mobile App Marketing

   Location-Based Marketing

 SMS and Mobile Messaging Campaigns

  Digital Strategy Frameworks

  Integrated Marketing Communications   (IMC)

   Omnichannel Marketing

    Emerging Trends in Digital Marketing

         Digital Marketing Capstone Project

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