Syllabus

Digital Marketing Syllabus

DIPLOMA IN DIGITAL MARKETING(DDM)

   Introduction to Digital Marketing

   Website Design and Development

   Search Engine Optimization (SEO)

     Pay-Per-Click (PPC) Advertising

   Social Media Marketing (SMM)

   Email Marketing

   Content Marketing

    Digital Analytics

    Mobile Marketing

   Digital Marketing Strategy and Planning

    E-commerce Marketing

   Emerging Trends in Digital Marketing

     ADVANCED DIPLOMA IN DIGITAL MARKETING(ADDM)

   Digital Marketing Fundamentals

   Website Planning and Development

   Content Marketing

  Social Media Marketing

   Search Engine Marketing (SEM)

  Display and Video Advertising

    Mobile Marketing

  Analytics and Data-driven Marketing

   E-commerce Marketing

  Digital Marketing Strategy and Planning

Legal and Ethical Considerations in Digital    Marketing

   Capstone Project

POST GRADUATE DIPLOMA IN DIGITAL MARKETING(PGDDM)

  Introduction to Digital Marketing:

       Digital Analytics:

   Website Planning and Development:

   Mobile Marketing:

      Search Engine Optimization (SEO):

   E-commerce Marketing:

  Social Media Marketing (SMM):

       Digital Marketing Strategy:

        Pay-Per-Click (PPC) Advertising:

   Emerging Trends in Digital Marketing:

     Email Marketing:

   Industry Projects and Case Studies:

    Content Marketing: