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DIPLOMA IN DIGITAL MARKETING

Overview

We have introduced a pocket-sized Digital Marketing Program for those who want to learn basics about Digital Marketing. The course chiefly focuses on Social Media Marketing and its different attributes in enhancing your career and business growth

Key features-

  • This 45-day Program will train you with the basic nuances of Digital Marketing and how enrolling in advanced programs can bring stark changes in shaping up their future.
  • Basic Program in Digital Marketing is designed for those who are seeking for crash courses on Social Media. Enrolling this program will enable you run and modify your campaigns according to individual requirements alongside the complete optimization of business pages.

Eligibility criteria-

Job-seekers, working professionals, and small business owners can join this program.

End result-

Expertise in social media best practices (Facebook, Twitter, Instagram, LinkedIn, YouTube)
In-depth knowledge on campaigns and targeting
Understanding the audience behavior
Complete proficiency of Analytics
Know-how of content marketing strategies
Basic SEO skills for page optimization

Digital Marketing Syllbus

DIPLOMA IN DIGITAL MARKETING(DDM)
BASICS DIGITAL MARKETING
  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How did Internet Marketing work?
  • Traditional Vs. Digital Marketing
  • Types of Digital Marketing
SOCIAL MEDIA MANAGEMENT
  • How to manage social media
  • Facebook Mangement
  • Twitter Management
  • Increasing Engaggement
  • Hashtags
SEARCH ENGINE OPTIMIZATION
  • On-page SEO (on-site SEO)
  • Off-page SEO (off-site SEO)
  • Technical SEO
  • Local SEO

 

WEB & INFOGRAPHIC DESIGN
  • Basics of Web Design
  • Basics of WordPress
  • HTML / CSS Basics
  • Website Hosting
  • Domain Management
  • Basics of Canva
  • Basics of Poster My Wall
SEARCH ENGINE OPTIMIZATION
  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How did Internet Marketing work?
  • Traditional Vs. Digital Marketing
  • Types of Digital Marketing
INTERNET AND WEB OPTIMIZATION
  • Content Delivery Network
  • Website Hosting
  • Website Optimziation
  • Image Optimization
  • Gzip Optimization
SEARCH ENGINE OPTIMIZATION
  • Display advertising
  • Web banner advertising
  • News Feed Ads
  • Content marketing
SEARCH ENGINE OPTIMIZATION
  • Display advertising
  • Web banner advertising
  • News Feed Ads
  • Content marketing

Related Courses

Here are our basic to pro-level Digital Marketing Courses that will transform your carrier and business right way

Advanced Diploma In Digital Marketing

Advanced Diploma in Digital Marketing (ADDM): A short course for understanding the world of digital marketing for those who are creative design, marketing .

Post Graduate Diploma In Digital Marketing

The Postgraduate Diploma in Digital Marketing Strategies (E-Learning), in collaboration with Columbia Business School Executive Education, allows participants .